How emotional memory works and its influence on decision-making?

11, Nov 2024

Emotional memory is a brain function that stores not only facts but also the emotions associated with those facts. This memory is essential for our everyday decisions, as emotions play a key role in how we remember and evaluate past experiences, directly influencing our future choices.

The Amygdala and Hippocampus

The amygdala is responsible for processing emotions, especially those related to fear and pleasure, while the hippocampus is responsible for storing explicit memories, meaning the details of experiences. When we have an emotionally intense experience, the amygdala activates the hippocampus, which strengthens the memory of that event, making it more vivid and lasting.

This explains why memories associated with strong emotions, such as an important argument or a significant achievement, tend to remain clear in our minds for years, while more neutral events quickly fade. This connection between the amygdala and hippocampus is what makes our emotions play a crucial role in decision-making.

Influence of Emotional Memory on Decision-Making

The emotions we associate with memories directly influence our present choices. For example, if we made a poor decision in the past and experienced a negative feeling, such as embarrassment or guilt, our brain will warn us when we face a similar situation, making us more cautious or preventing us from repeating the same mistake. Conversely, positive emotions associated with a success or achievement can drive us to repeat certain behaviors.

This influence is not always beneficial. At times, emotional memory can distort our perception of reality, leading us to make impulsive or irrational decisions based on past experiences instead of objectively evaluating the current situation.

Do You Feel Your Past Emotions Are Affecting Your Current Decisions?

If you find that emotions tied to past events are negatively influencing your daily life and decision-making, it is time to seek professional help. We offer support to explore and manage your emotional memories, helping you make more conscious and healthier decisions.

RewPaz


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